Capcom has spoken out about its controversial decision to introduce pay-per-view (PPV) streaming for Capcom Cup 12 and the Street Fighter League: World Championship 2025, after weeks of criticism from the fighting game community.

In a new statement on October 27, Capcom said the move was made to help “promote [its] esports business in a sustainable manner” and to ensure the long-term growth of its competitive scene.

The company added that PPV revenue would be reinvested into players, teams, partners, and other parts of its esports ecosystem to make events like Capcom Cup more globally competitive.

Capcom Acknowledges PPV Backlash

Fans have been vocal about their frustration with the change, arguing that paywalling Capcom Cup broadcasts could hurt accessibility and dampen interest in one of the most iconic tournaments in fighting games.

Capcom acknowledged the backlash, saying it “sincerely acknowledges the many opinions” received from the community and is still discussing the matter with “all relevant parties.”

Originally, the publisher had announced that pricing details for PPV tickets would be revealed in late October, but that timeline has now been adjusted. Capcom says information will be shared “as preparations are complete,” and has asked fans for continued patience as discussions continue.

This is an update regarding the announcement made on September 28 about the introduction of Pay-Per-View live streaming for CAPCOM CUP 12 and Street Fighter League: World Championship 2025. We would like to share the background behind this decision and provide information on… pic.twitter.com/ScQem3W3BV

— Capcom Fighters (@CapcomFighters) October 26, 2025

Capcom to “Improve Communications” for Esports Updates

To address criticism about a lack of transparency, Capcom has also pledged to improve its communication of esports updates moving forward. The company promised “clearer and more accessible” updates across its official website, social channels, and PR representatives.

Despite the ongoing controversy, Capcom confirmed that PPV ticket sales for the Street Fighter League: Pro-JP Playoffs & Grand Finals will still begin on November 12 as planned.

The decision to move flagship Street Fighter events behind a paywall marks a major shift for Capcom, which has traditionally streamed its tournaments for free across platforms like YouTube and Twitch.

Many fans are now waiting to see how the pricing will be handled, and whether Capcom can find success with this type of model that has rarely been trialled in esports..