NODWIN fully acquires Freaks 4U Gaming

Esports Industry

June 28, 2024

Davide Xu

Indian company NODWIN Gaming has announced a full acquisition of esports company Freaks 4U Gaming with a €30.3 million deal.

Image Credit: NODWIN Gaming/Freaks 4U Gaming

NODWIN Gaming gains 100% ownership of Freaks 4U Gaming

According to a release, NODWIN acquired Freaks 4U Gaming through its Singapore based subsidiary, NODWIN Gaming International Pte. Ltd, increasing its existing 13.51% stake to 100% (in tranches) through a share swap valued at up to INR 271 crore.

The subsidiary will first increase its stake to 57%, with the 43% remaining held by the founders (Michael Haenisch, Matthias Remmert and Jens Enders) which will be swapped at a later date. The existing investors of Freaks 4U Gaming will become shareholders in NODWIN Pte.

The acquisition will enhance NODWIN Gaming’s capabilities, bringing in the expertise, experience, and network of the Freaks 4U Gaming team, contributing positively to the NODWIN’s revenues.

NODWIN’s contribution to the esports agency

Ever since it announced the minority stake, the two have been working on organizing projects such as the PUBG Mobile Global Open and Esports World Cup (EWC), looking to further strengthen their synergies as NODWIN is looking to establish a global delivery model

“This acquisition is a pivotal step in our global growth strategy. By integrating Freaks 4U Gaming’s expertise and resources, we are poised to deliver unparalleled services and expand our global footprint in the gaming and esports industries,” said Co-Founder of NODWIN Gaming, Akshat Rathee. “In Michael, we have a person who is highly regarded across the world for his wealth of experience and expertise in the sectors. We also welcome all existing shareholders of Freaks 4U Gaming as NODWIN Gaming’s shareholders.”

Prior to the acquisition announcement, Freaks 4U Gaming CEO, Michael Haenisch, announced a round of layoffs on LinkedIn, stating that it “experienced tremendous growth during COVID” but that post-pandemic reset coupled with the challenging macroeconomic environment worldwide have brought them to these measures to safeguard the sustainability of our company.